Entrée - The Entrepreneur’s App

Key Learnings:

Entrée Logo

• Pitching (Pitch-Deck Creation & Pitching)

• Trello (Project Management Software)

• Business Planning

• Reflective Project Practice

This project was a part of my MSc in Digital Business. In a team of five we took on the brief which asked us to write a full Digital Business plan including Company Values, Value Proposition, Market Research, Approach to Market, and Ethics among other sections.  We were then additionally required to develop a Pitch and record it for submission. The project deadline gave us five months for completion.

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Solutions:

• Kept a Project Diary (better time management, more reflexive thought, better creativity).

• Participative approach helped ideation and faster pivoting through ideas.

• Open and approachable group dynamic assisted in lessening the impact of extenuating circumstances.

• Utilised online resources to guide pitch-deck creation process.

Challenges:

• Time management.

• Encouraging creative thought.

• Risk-Management (Extenuating Circumstances).

• COVID-19 (Fully-remote Project)

• Pitch-Deck Creation

Extract from the Pitch Deck

Areas for Improvement:

• Preparation for unexpected extenuating circumstances could have been better.

Final Thoughts:

Despite those few areas for improvement, I was really happy with this project. We managed to put together a great business plan for an exciting app that would be really fun to take forward if we wanted. I was particularly happy that I got to take the lead on designing the Pitch. This meant that I was able to create the Pitch Deck and gave the first impression of our business idea which was an all-round great experience for me!

On top of that, I received a great grade and can move forward towards other projects such as learning C# and my dissertation on E-Sports that I’ll be working on this summer!